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1. The Sage handbook of qualitative research Handbook of qualitative research

by Denzin, Norman K.

Edition: 4th ed.Material type: book Book Publisher: Thousand Oaks Sage c2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 001.42] (1).

2. Qualitative Consumer & Marketing Research

by Kozinets, Robert V.

Edition: 1st Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Sage Publications 2013Online access: Click here to access online Availability: No items available Checked out (1).

3. The Coding Manual for Qualitative Researchers

by Saldana, Johnny.

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Sage Publications 2013Online access: Click here to access online Availability: No items available Checked out (1).

4. Qualitative Research in Business & Management

by Myers, Michael D.

Edition: 2nd Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Sage Publications 2013Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 001.72068] (1).

5. Doing Qualitative Research

by Silverman, David.

Edition: 4th Ed.Material type: book Book Publisher: London Sage Publications c2013Online access: Click here to access online Availability: No items available Checked out (1).

6. Qualitative data analysis with NVIVO

by Bazeley, Pat.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Sage Publications 2013Online access: Click here to access online Availability: No items available Checked out (1).

7. Qualitative Market Research : a comprehensive guide

by Mariampolski, H.Y.

Edition: 1st Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: California Sage 2001Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.83] (1).

8. The quality of qualitative research / Clive Seale.

by Seale, Clive [author.].

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; Thousand Oaks, Calif. : Sage Publications, c1999Online access: Publisher description | Table of contents only | Contributor biographical information Availability: No items available Checked out (1).

9. Using qualitative research in advertising : strategies, techniques, and applications / Margaret A. Morrison ... [et al.].

by Morrison, Margaret A | Haley, Eric | Sheehan, Kim Bartel | Taylor, Ronald E.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : SAGE, c2012Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 659.1072] (1).

10. Composing qualitative research / Karen Golden-Biddle, Karen Locke.

by Golden-Biddle, Karen | Locke, Karen.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage, c2007Online access: Publisher description | Table of contents Availability: No items available Checked out (1).

11. Using Visual Data in Qualitative Research / Marcus Banks.

by Banks, Marcus [author.].

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : SAGE Publications Ltd, 2018Online access: Publisher's description and Content Page Availability: No items available Checked out (1).

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